As technology keeps changing, so do our expectations of it. A person living in their prime during the 21st century is well-aware of how dynamically our technological culture can shift over a short period of time (i.e., the smart phone wave) and how even quicker certain ‘fads’ can lose their popular hold over consumers simply due to the introduction of something new. With video chatting we see a lot of companies these days trying to improve their current model by adding new features, installations and quirks. But during the intense marketing struggle, people tend to lose sight of the original mission, which is to make things easier on the user – you, me and everyone else using these websites.
When someone mentions ‘easier’, do more downloads and programs come to mind? Probably not. Easier should just mean easier – webcam chat should always remain seconds away from our fingertips, and inviting friends to join us in the fun showit should be just as simple. If a website wants me to sign up in order to participate, then that’s all fine and dandy. But if I have to do anything more than that, then why should I bother? There are webcam chat sites out there today that have made things so incredibly easy on the users that even considering a delayed alternative is out of the question.
Fees, downloading programs, worrying about long distance – these types of obstacles should be sent straight to their graves. The fact that people are still paying to video chat over the internet is not only absurd, but it’s actually quite hilarious. The sites that don’t charge and don’t make you install any programs are on the right path, and if the other companies choose not to follow, then they should be left in the dust.
As a generation that is constantly dependent on using the internet for communication, we might want to take some time to consider whether or not we’re getting the best service possible. We are part of a marketing contest that has been going on for years – a contest that involves companies testing how long they can continue giving their customers minimum quality until somebody actually catches on. Maybe you’ve already caught on, or maybe you just don’t care. Either way, there’s no point in making it hard on yourself. Free video chat websites that aim for simplicity also make it simple to sign up with them, so if you’re forking out dimes to chat now, spend a few minutes reconsidering – that way you’ll never have to pay again.